Any time you see a list of the top 10 anything, you know that a fair bit of subjectivity went into the selections and you probably take the list with a grain of salt.

That said, you won’t find many more trusted resources for “all things Web” than Mashable.com, with its 3 million-plus unique visitors a month and more than 2 million Twitter followers. So when that site comes out with its “Top 10 Fantasy Football Sites to Help You Win,” it’s at least worth passing along.

The article doesn’t specifically say that the list represents a ranking, but the whole numbering thing seems to indicate as much. Here are the sites that Mashable’s Miranda Lin likes best, with a snippet of her comments for each …

1. Footballguys.com – “Having up-to-the-minute breaking news is the life-blood of any fantasy footballer, and Football Guys’ network of writers and inside sources is one of the best in the business, producing an “avalanche of news” that will keep you ahead of the game.”

2. RotoWorld.com – “The speed and quality of their newswire is second only to Football Guys and their ‘On Demand Draft Guide’ ($14.99) produces an easily printable document filled with player profiles and stat projections, ADP reports, rookie rankings, depth charts and injury reports that are updated in real-time and tailored to your league settings.”

3. The Huddle — “The Huddle has it all: Cheatsheets, player profiles and rankings, mock drafts, game predictions, free agent reports, start/bench advice and stat trackers. … But what really sets The Huddle apart are its forums.”

4. Fantasy Sharks — “This is the only site on this list that is 100% free — and it doesn’t give up anything in quality.”

5. FFChamps.com — “The site’s crown jewel is the FFC Performance Index, an in-season ranking and projection system that calculates which of your players will have the best outing.”

6. Football Docs — “Apparently the Football Docs’ advanced degrees in engineering have also given them an inside track on fantasy football trends, draft tactics, lineup decision-making, and player rankings and projections.”

7. CBSSports.com — “Although it’s not as organized or as user-friendly as some of the other sites, it’s hard to argue with the quality of CBS Sports’ product.”

8. Pro Football Reference — “Doug Drinen has put together a super-organized, easy-to-navigate collection of football statistics that allows users to search any aspect of a team or player’s performance throughout history.”

9. Draft Sharks — “With a sleek-looking interface that provides custom tailored cheatsheets (called MVP Boards), weekly player rankings, newsy and gossipy articles, personalized trade advice and in-season strength of season updates, Draft Sharks believes it can ‘out-analyze other websites.’”

10. ESPN.com — “In addition to the usual news and analysis from its stable of experts, including five-time Fantasy Sports Writers Association (FSWA) award-winner Matt Berry (aka ‘The Talented Mr. Roto’), ESPN has begun to offer a variety of services across different media platforms.”

A recent headline from the Washington Post website seems a bit misleading: “Despite magazine industry downturn, NFL, college football and fantasy football previews are thriving.”

The article opens by seeming to offer the proliferation in number of fantasy (and non-fantasy) football preview magazines as evidence of that thriving market. That, though, was followed by the truly good news: that second quarter 2010 presented the first time in nine quarters that the magazine industry saw gains in total pages and advertising revenue.

That, of course, followed big losses the previous two years — including the folding of more than 36 publications.

Specific to the football arena, Fantasy Football Index reportedly saw circulation drop 9 percent from 2008 to 2009 (24 percent from 2007 to 2009).

On the other hand, Lindy’s reportedly has seen gains in sales of its NFL preview magazine, and the article passes along word from Sporting News that its annuals still turn a profit.

So which is it? Are things bleak for magazine producers or is this a solid market segment whose target audience is so devoted to the games — or too lazy to compile its own draft lists — that the support will continue on? At best, the truth sure seems to lie somewhere between “thriving” and dying.

Last summer, Nando Di Fino wrote up this report in The Wall Street Journal in which RotoWire’s Chris Liss concedes that his company’s fantasy football preview magazine probably would not turn a profit and that it wasn’t really expected to. More than a moneymaker, the magazine serves as a big shiny ad — positioning the RotoWire name in front of potential customers and providing a strong business front for potential partners.

That report relayed the anecdote of CBS Sports doing away with its print preview mag in favor of an electronic version — not something you do with a profitable product — and Sporting News reporting a 19 percent dip in fantasy football yearbook sales from 2007 to 2008.

We’re sure there are some print publications that continue to make money, and as Lindy Davis pointed out in the Washington Post story, there are factors that make it easier for sports annuals to survive.

“A lot of magazines have been giving their product away for years to get the ad dollars,” the Lindy’s publisher told the Post. “Twelve issues for 12 bucks, and we’re charging eight bucks for one. So we’re charging top dollar, that’s one thing. And there’s just an incredible passion for sports in America. Good economy, bad economy, it doesn’t affect it. And sports can sometimes be a refuge in bad times.”

The slashes in print ad spending and saturation of the market makes it a tough time to make your money with a magazine, though, even one that caters to the devoted fantasy audience.

FSB.com would love to hear some facts from any of our readers who are still plugging away on the print side, so contact us at matt.schauf@worldfantasygames.com to share.

This isn’t necessarily fantasy-relevant but definitely interesting.

We’re all well aware of what the U.S. men’s soccer team accomplished on Wednesday, but CBS Sports disagrees with what ESPN has claimed to achieve with the online broadcast.

The “Worldwide Leader” reportedly announced that its stream of the U.S.-Algeria match drew a record broadband audience of 1.1 million unique viewers on ESPN3.com, which is streaming the entire World Cup.

According to CBS, however, its coverage of the BYU-Florida game from Round 1 of the NCAA men’s basketball tournament back in April drew about 15,000 more looks …

It’s not fantasy, but it’s interesting to note the conflicting numbers from two media big boys.

It also provides an interesting view of American sports hierarchy. This was one of the most — if not the most significant and hyped games in American soccer history, yet it was outdrawn online by a 7-10 NCAA matchup — albeit a good one.

Just something to keep in mind as you get really excited about soccer.

A roundup of items recently posted on the FSB News page.

– KFFL’s William Del Pilar says he’s regularly disappointed with the analysis that fills fantasy football preview magazines.

– Excited about the upcoming World Cup but wondering what kind of coverage you’ll have available while you’re in Malaysia? Worry no more. Yahoo! Sports has rolled out a Malaysia-dedicated site.

– Scott White’s alma mater, the University of Georgia, recently featured the CBS Sports fantasy analyst for winning the 2010 FSWA baseball writer of the year award.

– If you’re a programmer with experience building a fantasy football website but without the desire to make much money, these folks would like you to build a slight variation on the Yahoo! fantasy platform for $750 or less.

– FantasyFactor.com has partnered with the World Championship of Fantasy Football to attract players of the former to the latter. Starting Friday, those who play in the Fantasy Factor daily baseball games will get “WCOFF dollars” that can be put toward the buy-in for the main event.

– Fantasy gaming site Fantazzle.com has rolled out a slick bracket-style game for the upcoming World Cup.

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