FSB Daily 1/27: NASCAR, Fantasy Pros, Sporting News
Tuesday, January 27th, 2009
A roundup of recent posts on the FSB News page.
– Roto Times’ Brian Polking (about as good a last name as a NASCAR writer could hope for) writes that the economic downturn and subsequent strain on sponsorships in NASCAR is making for a tougher season in fantasy auto racing leagues.
– Kevin Orris of Fantasy Pros 911 wants to hear your fantasy baseball story.
– Sporting News has been working aggressively to minimize the impact on its business of print media’s marginalization.The most visible effort over the past year has been the creation of the daily e-mail newspaper, Sporting News Today, but the parent company is also stepping up e-mail campaigns and search engine optimization to drive consumers to its site.
– Tough to say for sure whether this is a ranking on Sports Business Journal’s site, but Eric Fisher’s list of digital sports media sectors being pitched to venture capital firms certainly seems to be. Checking in at No. 2 — right behind social media — is fantasy. It’d be nice to know if this is a list of the most popular, the most effective or both, but we know this: Fantasy is a major player these days.

