Posts Tagged ‘facebook’

FSB Daily 7/23: Yahoo!, NFL.com, MJD Mocks Himself

Friday, July 23rd, 2010

A roundup of items recently posted on the FSB News page.

– Yahoo!’s acquisition of Citizen Sports has led new Facebook-connected social functionality (sponsored by Miller Lite) for its fantasy football teams this year. Anyone with a team on Yahoo! Sports will be able to “like” that team and get player updates and other content delivered straight to his or her Facebook news stream.

– The promotional plan for NFL.com’s new fantasy football league-management product has moved from Phase 1 — targeting existing league managers — to Phase 2, which will focus more on drawing in new players. NFL.com will also reportedly start a fantasy football show on the Web in September. (Why NFL Network doesn’t have a dedicated fantasy show yet for the predominant field of American players is a mystery to us.)

– It can be interesting enough to see where Maurice Jones-Drew will go in Round 1 of the typical 2010 fantasy football draft, but Jones-Drew himself helped add interest to the Sirius XM Times Square draft on Wednesday. The Jaguars running back worked a trade with fellow host Jay Thomas to acquire himself, after Thomas drafted MJD third overall. Here are (most of) the rest of the results.

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FSB Daily 6/22: Pickemfirst, Bloomberg, Soccer Stats, 2014

Tuesday, June 22nd, 2010

A roundup of items recently posted on the FSB News page.

Pickemfirst creator Alain de Raynal told FSB.com that his application was the first to be applied to Yahoo! fantasy games via the new open API there. This allows Pickemfirst users to add their Yahoo! teams to the app without having to share a password. Rumor has it that Yahoo! might also eventually set up a gallery of the best available apps, though we have yet to confirm any such plans with Yahoo!.

– Bloomberg Sports has launched a simple fantasy baseball game application on Facebook, developed by RotoHog.

– A recent study written up in the journal for the Public Library of Science purports to have found a method for measuring play-by-play contributions and performance of soccer players, whose low-scoring sport can be tricky for fantasy players.

– Motivated by his most recent viewing of Back to the Future II, ESPN’s Tristan Cockcroft has gone ahead and projected the fantasy baseball all-star team for 2014.

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FSB Daily 6/21: Bloomberg, Razzball, Value of a Fan

Monday, June 21st, 2010

A roundup of items recently posted on the FSB News page.

– In this transcript from an interview on Moneyweb podcast, Bloomberg Sports head Bill Squadron speaks of the growth potential Bloomberg saw in the fantasy sports field and the role that played in developing its new sports-themed products. Squadron also says that the company plans to expand beyond baseball but has yet to nail down which sport will come next. That would seem to indicate no offerings for the upcoming NFL season, which will open in less than three months.

– Braves infielder Eric Hinske is not only a fantasy player, but apparently a fairly avid one. He informed Falcons quarterback Matt Ryan before Wednesday night’s game that the Falcons quarterback appeared on three of Hinske’s fantasy teams in 2009.

– Just to prove that pretty much everyone has an iPhone app at this point, fantasy content site Razzball has launched theirs. (Oh, come on. I’m joking. “Razz” is right there in the name.)

– According to this eMarketer report, a consumer that is a Facebook fan of your brand is likely to spend twice as much as one who is not a fan. The real value of a Facebook fan, however, is tough to nail down and will vary by that person’s activity level.

– Checking back in on Dreamstreet Golf, the startup fantasy game site that we mentioned on here about a month ago, it looks like the contest still has yet to launch. The just-completed U.S. Open had been the targeted first tournament, but anyone who has tried to put on an online game probably knows just how easy it can be to miss even the most realistic targets.

– Are you a sports uber fan? In her writeups of the recent Sports Marketing 2.0 VIP Summit, the OCD Chick mentioned Yahoo! Sports’ Kyle Laughlin classifying sports fans in the “casual,” “everyday” and “uber” categories. The qualifications for “uber” tend to match up with the most engaged and serious fantasy players. Yahoo!’s challenge/goal is to convert fans in the other two groups into engaged fantasy players.

Send all of your news, job postings, stories and profile ideas to FantasySportsBusiness@gmail.com. Follow us on Twitter (FSBcom).

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FSB Daily 6/15: Fantasy Sharks, Man Friends, Unpopular Promo

Tuesday, June 15th, 2010

A roundup of items recently posted on the FSB News page.

– Fantasy Sharks is looking for user-posted fantasy football content, from which the site hopes to cull more staff writers.

– I think that, deep down, we guys can all find some truth in this inspirational song … not that there’s anything wrong with that.

– At the risk of condoning the language (I don’t), I think the comments on this post announcing a partnership between FF Champs and Barstool Sports can at least serve as a reminder/warning to know your audience and be careful about how you speak to it.

– This FIFA app for Facebook developed by EA Sports apparently includes functionality for fantasy soccer leagues.

Send all of your news, job postings, stories and profile ideas to FantasySportsBusiness@gmail.com. Follow us on Twitter (FSBcom).

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